Mack's Memos
Challenge:
To design Mackie D. Love Jr. book, co-authored by Daniel Perron's, mack's memos Conversations About Finance, Family and Life.
Context:
In Mackie D. Love Jr. book, mack's memos Conversations About Finance, Family and Life, the Mack in question is Mackie D. Love. Love is Vice President, Wealth Advisor & Associate Portfolio Manager for RBC Dominion Securities and has more than 30 years of experience in wealth management.
Result:
Initially, Guppy came in to design the cover, bringing an illustrative approach to the design and later to extend this design to the inside for the second & third edition of the book.
Deliverables & Services
- Concept development
- Illustration
- Design
- Layout
- Typesetting
- Production coordination
More from Print
The Partners
Since 1999, Guppy Design has built a reputation for perfectly balancing compelling, original and on-target creative design with experienced, comprehensive and friendly account and project management.
Partners Bill Crossman and Nicole Ungurian personify this delicate balance. A founding partner, Bill brings over two decades of experience to the table, leading the design direction and creative team. Nicole, a partner since 2009, has more than 25 years of project management and client service experience in the industry and ensures the smooth operation of the studio.
Together, Bill and Nicole have established trusted and productive long-term working relationships with many clients in the non-profit, public and private sectors. Guppy Design is small enough to be flexible but has the skills and experience to deliver customized solutions that connect with the market and cut through the clutter.
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